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  • Writer's pictureBlaž Mertelj

How Modern Business Solutions Are Changing The World

Modern solutions are changing the business world fast. In this age of constant change and innovation, it can be difficult to keep up with everything that is happening. In what ways is the modern business world changing?

Modern business solutions have changed the landscape of modern businesses in such a way that it relies far more on technology than before. Talents that are needed in the contemporary workplace are more and more tech-related with existing positions being taken over by various pieces of hardware and software. Being knowledgeable about the creation and selling of tech solutions is more important than ever.

In this article, we will discuss in detail what some of these changes are and give you an idea of the modern business landscape. We will dive into what exactly modern business solutions are and equip you with the knowledge necessary to properly traverse this new and developing world. Towards the end, there will be a section where we, the PGN, explain how we can help you when it comes to producing and buying solutions.

Without further ado, let us get started by revealing something that is perhaps not so shocking:

Modern business solutions are essentially tech solutions

Ever heard of the expression "every company is a tech company"? In a time when technology is the main driving force of function and innovation, it is no surprise that to be modern means to be in some way related to technology. Indeed, almost all contemporary advances in the business world are somehow technology-based.

Therefore, when we talk about modern solutions for businesses we are essentially talking about tech solutions, and the ways in which tech solutions have impacted the business world are numerous, constant, and ever-expanding.

In the following part of the article, we will list some of the main developments within the sphere of tech solutions that have not only changed the business world but also the world at large. (And, besides, it is difficult to affect one without affecting the other.)


Artificial Intelligence

According to the article from Forbes, AI and machine learning have become such a big focus lately that it is quite impossible to ignore. Many companies have jumped on the AI bandwagon and have incorporated this technology into their products. These companies range from technology-focused giants like Google who makes both software and hardware to companies that are focused elsewhere but make use of AI to streamline certain elements of their business.

Using technology is inescapable nowadays and we are seeing more and more businesses realize this. The switch to AI is known to be difficult if not handled properly and many companies are intimidated by the prospect. However, from the way things are looking at the moment, the incorporation of AI and machine learning seems like an inevitable development for any business that wishes to stay current and relevant. Thus, many are opting to dive in despite the possible hardships rather than risk everyone else overtaking them and then having to adapt quickly.

Shifting employment opportunities

With the introduction of so much new technology into the modern business landscape, companies are finding themselves in need of different talents and abilities from their employees. A lot of the menial tasks like data crunching and analysis which used to require a lot of manpower can now be almost completely delegated to computers. This leaves us with a somewhat uncomfortable situation where some skills are simply not required in modern business (at least from a human being).

What is valuable nowadays is a good grasp of tech know-how. Businesses need IT experts and people who know how to work with AI. As we have already mentioned, the modern business thrives on tech solutions, and those who can create effective and innovative tech solutions are invaluable to the marketplace.


This, naturally, leads to the need of reeducation and retraining of existing employees to make them more useful. This is a more humane solution than simply letting people go and hiring new ones (although that may sometimes be necessary). These new "super jobs" will be the main focal point of what HR teams, employers, and potential employees have to consider before creating professional partnerships.

Mobile solutions

The thing with mobile solutions is that they have completely revolutionized the way we not only spend our leisure time, but also conduct business. Gone are the days when smartphones and tablets were just multimedia machines we used to consume entertainment and have fun with cool apps. More and more, those platforms are becoming important for businesspeople and casuals alike.

From this great piece from Gomodus, we learn that a lot of business in the modern world is conducted via smartphones and other smaller devices. Sitting in front of a computer or laptop is no longer that necessary, and we will not even talk about old-fashioned telephone calls.

But this does not only affect those looking to sell but their customers as well. Businesses must now think about things like designing websites that look attractive on mobile devices and are easy to navigate. Invoicing or purchasing things are now a touch away, and with this new accelerating marketplace businesses constantly need new ways of making their products grab the attention of potential prospects quickly and efficiently.

Customer segmentation

It is now easier more than ever to home in precisely with which demographic you and your products are most popular. With amazing tech such as data analytics and similar services, you can know exactly what kind of people are interested in your website. Even with a simple Google account, you can track the information of users who have visited your page and how long they have remained there.

Businesses must learn how to exploit this in the modern age by narrowing the scope of people whom their products target. This will give rise to more efficient marketing, even if you could make the case that breadth is lost.


We left connectivity for a little later in the article because it seems a bit obvious. Whenever we talk about technology and how it has changed the world we always have to mention how everyone is more connected. Nevertheless, those are the facts and they should be talked about.

If everyone is more connected, that also means the different members of your company are now more interlinked than ever before. They can much more easily share ideas, work on tasks together, and brainstorm. This connectivity creates greater cohesion within companies, making the whole process of their operation flow smoother and more efficiently.


You are also more connected with your potential customers, but this can be a double-edged sword. On the one hand, it is now easier than ever to get in touch, but on the other, there are so many communication channels, most if not all of which have to be covered when it comes to advertising a product. So you have the situation where businesses must not only deal with putting up ads or talking to prospects on the phone but also sending promotional email blasts and popularizing the business through social media such as Facebook or Instagram.

The necessity of help

With all of these changes, it can be very difficult to keep up and know what the right steps to take are. Perhaps you are looking to sell an innovative solution and influence this stream of changes, but do not know-how. Maybe you are a business trying to purchase solutions that are right for them. Whatever the case may be, it is becoming more and more challenging to be self-taught when it comes to these things. A lot of the time, getting some outside help or completely outsourcing some parts of your business may be required.


We at the PGN (Produs™ Global Growth Network) deal with connecting innovative technology with potential business buyers. We offer services to both producers and buyers and bring innovative tech solutions to those who need them. We also have expert advisors with plenty of experience.


If you are looking to sell an innovative tech solution and change the landscape of business, or are a business that is looking for that next big solution that is going to put them on the modern business map, then do not hesitate to contact us. Likewise, if you are looking for good quality advice about how to navigate the modern business world of solution selling, then our advisors will be glad to help.


Tech solutions are almost a synonym for modern business solutions nowadays. They are rapidly changing how the modern business world looks and anyone who wants to keep up needs to stay absolutely on top of the changes.

If you are involved in this accelerating merry-go-round of increasing innovation, either as a seller, buyer, or simply a company looking to try and make sense of it all, then it is in your best interests to get into contact with us, the PGN, and take all the guesswork out of crafting a bright future for your business.

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